Bell Launches New Web Series!

Lauralee Bell (Christine) doesn’t have a lot of time to relax these days. Not only has the actress been popping up more and more on THE YOUNG & THE RESTLESS as her alter ego spearheads several investigations (including Genoa City cop corruption and Skye’s “death”), but Bell continues to explore the Internet as a platform that melds entertainment and business. Her latest project is JUST OFF RODEO, a four-minute web comedy series, which allows viewers to actually purchase the fashions worn or products used by the characters.

“This is one of those [projects] that has been in my brain way too long!” she laughs, noting that when she finally launched it, she received an email from her brother, William J. Bell, president of Bell-Phillip Television, reminding her of that fact. “Bill said, ‘I remember sitting on the couch with you 10 years ago, and you talking about this!'” she shares. “Back then, it was so far out of the norm, but now people are used to buying clothes on the Internet.”